The popularity of e-commerce sites have grown drastically in all these years. One can have easy access to the various e-commerce site online in India. Through various e-commerce sites, one have the opportunity to increase their business by many folds. There has been a great increase in sale in the e-commerce sites from the last many years. Earlier, online transactions were not so much, so investors do not want to invest in such e-commerce sites. But now there is drastic change in trends these days. Now, more and more people do online shopping to save time and money both.
According to the e-commerce market report in India, there has been great increase in sale of online stores. This increase is manifolds from year 2009 to 2010.The simple factors which are responsible for sales in such e-commerce sites are efficiency, transparency, value of money and simple to shop.
These days people use various coupons to get more discount on various e-commerce sites. These coupons are readily available and are updated from time to time. One such site is myntra where you can shop for clothing and accessories at an unbelievable price. Myntra coupons are also available which further lowers the price of the item and you get heavy discount, even upto 70-80%.
This growth of e-commerce in India has given the opportunity to various venture capitalist to invest more and more in this. This again allows a direct communication between the company and the buyer.Internet played a very important part in development of online business. People have observed a unbeatable increase in the business of various online brands over the years like Flipkart, myntra, snapdeal, future bazaar, etc. These companies became famous because they keep wide range of products of many brands at a time. So it is easy for the buyer to compare the products and get the best product for himself.
Increase in business of various e-commerce sites is also attributed to advertisements. Various TV market channels like MTV, Channel V etc show the ads of e-commerce sites during their prime time which attract a lot of young buyers. People are crazy about cricket matches, so such advertisements are even shown in matches which in turn attract a lot many people. This is the reason why online shopping has become a new trend in shopping.
There are lot many benefits of online shopping. Getting the products at a very discounted price, door-to-door delivery, cash on delivery are some of the benefits which attracts buyer towards them. There are some companies like jabong, myntra, flipkart etc. which even has very good return and exchange policy. These advantages saves a lot of time and buyer don’t have to go to shop again and again and make 10-20 questions before becoming satisfied.